New & Used Cars in Northwest Florida
Save BIG during the Low Passes & Low Prices Sales Event!
Save an hour at the dealership
Start your financing journey from home and skip the wait. Our secure online credit application can save you time at any Step One Automotive Group location.
Manager Specials
Truck Car SUV Coupe
Step One Forever Warranty
Enjoy unlimited time, unlimited miles, and complete peace of mind. Our Forever Warranty has you covered for life—at no extra cost.
Support for all credit situations
No matter your credit history, our finance experts can help you find a plan that fits—sometimes with as little as $0 down.
Sell or Trade Your Vehicle
We’ll buy your car—no hassle, instant offer, and easy payout. Get up to $3,000 over fair market value for your trade with our dedicated acquisition team.
Service You Can Trust
Our certified technicians are here to keep your vehicle running like new. Ask about our complimentary pick-up and delivery options.
Searching for your next reliable car, truck, or SUV in Florida? Explore 5-star Google reviews from happy Step One Automotive customers. Find a new or quality pre-owned vehicle backed by trusted service.
Brett Snapp
8/13/2026
8/13/2026
10/10 would recommend Kia in Fort Walton. Jacob Childers was the man and got us in the vehicle we were looking at. Super friendly and helpful in every way. Wasn’t pushing us to do anything quick and gave us our time we needed. Look up Jacob if you are in search of a new vehicle. Everyone we met that day was also super friendly and inviting. Great experience and super quick once we got the ball rolling.
Terry Hornsby
8/12/2026
8/12/2026
My experience at this Kia was absolutely wonderful! My daughter and I went here on a whim to check out of cars! Dylan ended up helping us and he was absolutely wonderful and got us a great deal not once but twice for us! I ended up getting a Carnival and a week later we ended up getting a Sportage for my daughter. We will definitely be recommending this place to all of our friends and family. We look forward to all of a future business here!
Linda Airy
8/8/2026
8/8/2026
Terrance Barber was great to work with. He went all the way to Fort Walton Beach to get the car that I was interested in and drove it back to Pensacola. When I decided to purchase it, Terrance made the entire process seamless. And Mr. Pink really helped as well.