New & Used Cars in Northwest Florida

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Handpicked offers on select vehicles, chosen for exceptional value!


White 2025 Chevrolet Equinox LT for sale in Pensacola, FLPhotos of 2025 Chevrolet Equinox LT for sale in Pensacola, FL at Step One MotorsportsAnother view of 2025 Chevrolet Equinox LT for sale in Pensacola, FL at Step One MotorsportsMore photos of 2025 Chevrolet Equinox LT at Step One Motorsports, FLMore photos of 2025 Chevrolet Equinox LT at Step One Motorsports, FL
was $25,860
$25,355
Est. Payment
$387/mo
White 2022 Jeep Wrangler Unlimited Rubicon 392 for sale in Pensacola, FLPhotos of 2022 Jeep Wrangler Unlimited Rubicon 392 for sale in Pensacola, FL at Step One MotorsportsAnother view of 2022 Jeep Wrangler Unlimited Rubicon 392 for sale in Pensacola, FL at Step One MotorsportsMore photos of 2022 Jeep Wrangler Unlimited Rubicon 392 at Step One Motorsports, FLMore photos of 2022 Jeep Wrangler Unlimited Rubicon 392 at Step One Motorsports, FL
Unlimited Rubicon 392
was $59,662
$59,157
Est. Payment
$910/mo
Silver 2024 Nissan Rogue SV for sale in Pensacola, FLPhotos of 2024 Nissan Rogue SV for sale in Pensacola, FL at Step One MotorsportsAnother view of 2024 Nissan Rogue SV for sale in Pensacola, FL at Step One MotorsportsMore photos of 2024 Nissan Rogue SV at Step One Motorsports, FLMore photos of 2024 Nissan Rogue SV at Step One Motorsports, FL
was $21,212
$19,671
Est. Payment
$300/mo

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No matter your credit history, our finance experts can help you find a plan that fits—sometimes with as little as $0 down.

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We’ll buy your car—no hassle, instant offer, and easy payout. Get up to $3,000 over fair market value for your trade with our dedicated acquisition team.

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Our certified technicians are here to keep your vehicle running like new. Ask about our complimentary pick-up and delivery options.

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Searching for your next reliable car, truck, or SUV in Florida? Explore 5-star Google reviews from happy Step One Automotive customers. Find a new or quality pre-owned vehicle backed by trusted service.

Review from David Liebetreu
David Liebetreu
11/9/2026
Great deal on my new Ram Truck. Very professional friendly staff. Extremely knowledgeable. Smooth transaction. Carlos Santana was my salesperson. He was extremely helpful. No pressure. Very pleasant. I highly recommend him if you’re looking to buy.
Review from Jas What
Jas What
11/8/2026
I recently purchased a brand-new Dodge Durango from Carlos, and I couldn’t be happier with my experience! Carlos was absolutely awesome! He was friendly, helpful, and made the entire process smooth and easy. I truly appreciate his excellent customer service. Thank you so much, Carlos, for helping me get into my new Durango! I highly recommend him to anyone looking for a new vehicle!
Review from Angela Broce
Angela Broce
11/8/2026
My sales representative, Shemar, was very knowledgeable, respectful and passionate about his sale of the vehicle. Would not hesitate to recommend him or the dealership.. The finance officer Jacob was equally as impressive and passionate about helping the customer through this process. .

FAQ

The best place to buy a car is a dealership that offers a strong selection of vehicles, clear pricing, financing options, and support throughout the buying process. Step One Auto makes it easy to shop new and used vehicles across multiple dealership locations and start your search online.

New car offers can vary by manufacturer, model, location, and available incentives. Step One Auto regularly features new vehicle specials and financing offers to help shoppers compare current opportunities before choosing a vehicle.

Start by shopping a dealership that provides detailed vehicle information and a broad selection of pre-owned cars, trucks, and SUVs. Step One Auto offers used vehicles from a variety of makes and models, allowing you to compare options online before visiting a dealership.

You may still have auto financing options with less-than-perfect credit. Loan approval and terms vary by lender and may depend on your credit history, income, down payment, vehicle choice, and other factors. Our team of finance specialists work with a variety of lenders to help you get approved.

Yes. Many parts of the car-buying process can begin online, including browsing new and used inventory, valuing a trade, estimating payments, exploring current offers, and submitting a finance application. You can then contact your preferred Step One Auto location to complete the next steps.

Yes. Step One Automotive dealerships provide maintenance and repair services, including oil changes, brakes, tires, batteries, diagnostics, scheduled maintenance, and other automotive services. Available services may vary by location.

Step One Automotive offers programs and benefits for eligible military members and Hometown Heroes. The group serves customers throughout Northwest Florida, including military families connected to Eglin Air Force Base, Hurlburt Field, Duke Field, and NAS Pensacola.